EMPLOYEE BENEFITS

Betterleave Bereavement Launches Exclusive, Bereavement Benefit for Employees

Betterleave | April 04, 2022

Workplace News
Betterleave Bereavement announced the launch of its bereavement care platform for employers and health plans, built to support employees experiencing the death of a family member, friend, colleague, pet or pregnancy loss. Companies use Betterleave to help employees navigate the complex bereavement landscape with the help of care coordinators and top death care experts, products & services together in one place, saving time and money. Betterleave's program delivers bereavement care through personalized funeral, memorial and estate coordination, life & financial planning, and integrated grief resources.

"Betterleave is addressing a critical gap in employer support by offering a platform that equips HR partners and managers with the tools & insights to support employees experiencing bereavement" 

- Tracy Desmond, Head of Global Benefits, Wellbeing & Mobility at Airbnb.
 

Betterleave is the only comprehensive bereavement benefit for employees, disrupting how the market and employers are approaching bereavement leave & support for working families. By offering tech-enabled, personalized coordination through the Betterleave platform, companies are able to support the wellbeing of their employees.

"At a time when the best talent is looking for more, Betterleave is offering employers a way to demonstrate that they truly care about their employees, We are excited to be part of Betterleave's quest to modernize the death care industry."

- Dana Zachgo Wright, Managing Director at MATH Venture Partners.
 

While the death care industry continues to take steps forward, the majority of providers are still stuck in the past. The experience individuals have today is fragmented, expensive and time consuming–taking over 500 hours to settle affairs after the death of a loved one. Driven by the mission to make understanding and navigating death care effortless, Betterleave has created a platform to help with the administrative, financial, and emotional impact of bereavement.

"We believe that bereavement care is a core and essential component of health and wellbeing, We are not solving for a temporary need or trend, but a fact of life. Bereavement impacts all of us and we plan to drive meaningful, digital & sustained change to the industry."

- Cara McCarty, Founder & CEO, Betterleave.

Founded in 2022, Betterleave is backed by HR Leaders, Strive Ventures, Math Venture Partners, and The Fund.

Spotlight

In an effort to build the best company possible, recruiters are constantly looking for the perfect, A-list candidate — known as a Pink Unicorn. But as you might imagine, this rare breed can be tricky to catch. Here, we look at how to entice — and hang on to— this sought-after prize.


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HR PRACTICE, EMPLOYEE EXPERIENCE

Click Boarding Launches New Campaign to Improve Employee Onboarding

Click Boarding | September 01, 2022

Click Boarding, LLC, the award-winning onboarding and employee experience platform, announced the recent launch of a new brand campaign reflective of today's ongoing talent wars. Coined the Valley of UncertaintyTM by the company's executive leaders, the concept represents the worrisome time for candidates as they transition from recruitment into the day-to-day business as an employee. It's also when newly hired employees are at the highest risk of leaving an organization. When combined with a lack of investment from leadership, the outlook can be dismal. To underscore the threat the Valley poses in today's volatile talent market, Click sponsored Boston-based Madeline Laurano of Aptitude Research for an in-depth analysis on the real state of onboarding. Head of Marketing Michelle Graham says although not surprising, the data provided by Aptitude Research was jarring. The report validated our suspicions: onboarding remains stagnant, while other HR technology investments have risen over the past several years. We've always known the first 90 days are critical for retention; this study confirms that the onboarding period is now more important than ever, with deep impacts on an organization's bottom line. Graham says the campaign kicked off with a Click-hosted webinar on Thursday, Aug. 11, 2022, with an engaging discussion of the intelligence and statistics featured in Laurano's exclusive report. Additionally, Graham added the campaign includes a Tech Talk on the Valley of Uncertainty at the HR Tech Fall 2022 exposition in Las Vegas, Nevada, from Sept. 13-16, 2022. About Click Boarding, LLC Founded in 2014 and headquartered in Minneapolis, Minnesota, Click Boarding, LLC is an employee experience platform providing compliant HR solutions that impact first-year employee growth and retention. With a seamless, mobile-first platform, we help leading enterprise organizations deliver modern, guided lifecycle experiences throughout the entire employee journey, from preboarding to offboarding. Our technology and unparalleled expertise help Fortune 500 companies achieve a higher return on investment.

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EMPLOYEE EXPERIENCE

Employee Mental Health in an Uncertain World: Shifting From a State of Crisis to a Culture of Mental Wellness

Modern Health | September 08, 2022

Modern Health, a leading workplace mental health platform supporting enterprises globally, today published a wide-ranging study of executives, HR decision makers, managers and employees to examine the state of employee mental health in the workplace. The research, commissioned by Modern Health and conducted by Forrester Consulting for the second year in a row, set out to uncover how employers are responding to employees' dramatically increasing needs for mental health support after several years of an unrelenting global pandemic, political and social unrest, economic uncertainty, and much more. The survey of 1,700+ employees, including managers, non-manager employees, C-level executives, and HR leaders, found that employees and employers both recognize that mental health benefits are an integral part of a healthy, productive workplace culture, but have widely differing perceptions of if and how the current standard of benefits is meeting employee needs. While 84% of employers plan to increase or enhance employee mental health benefits in the next year, there is still a significant gap in how employees perceive their employer's commitment to mental health and wellness. Seventy-four percent of employees report wanting their employer to care about their mental health, but only half (53%) feel that they actually do. "The past few years have left many of us feeling burnt out, exhausted, and stressed, so it's not surprising that the topic of mental health has been forced into the spotlight. We're seeing a bigger need for support as more people speak out about their mental health challenges but despite this progress, people around the world are still struggling to access care that meets their needs, We are at a critical inflection point where organizations need to shift from the mindset of providing mental health support as a crisis response to it being an integrated and strategic part of the employee experience. Done right, the end result means both the companies and the human beings who make them run are more connected and engaged." -Alyson Watson, founder and CEO at Modern Health Shift from Crisis to Culture: Closing the Gap Employers are recognizing the stress that their workforces are currently under with three out of four employers (75%) recognizing that the current state of the U.S. economy is causing employee anxiety. However, only 45% have already taken steps to address this anxiety. As companies and their employees adapt and evolve toward the future of work, long-term success requires both an investment in mental health and a workforce equipped, encouraged, and willing to prioritize it. This happens when companies move from viewing mental health as a crisis response to a permanent, values-based commitment to employee well-being. The first step is closing the gap between employer and employee perception. According to our research, 85% of employers feel they actively listen to the needs of employees, but only 51% of employees agree. Similarly, only 46% of employees believe their company invests enough in the mental health of employees, while a significant 81% of employers believe they invest enough. Additionally, while around two in three employees report feeling connected, supported, and seen at work, when employers were asked the same question, they significantly overstated how their employees feel by at least 20% on every metric. For example, only 59% of employees reported feeling seen by their company and colleagues for their unique contributions to work, while 85% of employers said their employees felt seen. The Need to Clear a Path In order to create a workforce that is creative, adaptive, and resilient, the report advises that business leaders need to create a path that allows employees to use their mental health benefits without fear of reprisal or negative stigma. For employee behavior to scale across the organization, that behavior needs to be messaged, modeled, enabled, and permitted repeatedly to employees. One troublesome finding is that only 51% of employees feel safe in their role if their mental health status were to be revealed. Compared to the 2021 study, employees are even more desperate for a culture that embraces mental health acceptance and support. A year ago, employees were asking for more mental health support in the workplace. Today, their desire goes beyond simply implementing benefits—they want to feel empowered and encouraged to utilize these tools and want their leaders to acknowledge and reduce barriers to access. Last year, 64% of employees felt they had workday flexibility to care for mental health needs, while only 54% feel that way today. And more than two thirds (68%) of employees felt like their work culture was a safe place to discuss mental health and ask for support in 2021, but only 51% agree today. These trends are moving in the wrong direction. According to our findings, a full 77% of employers say they will provide mental health support to their employees, but they think it's up to the employee to use their benefits and managers shouldn't be expected to encourage them. Leadership modeling is also a critical component to employees feeling comfortable using mental health benefits to their fullest. According to the survey, the vast majority of leaders (80%) feel like they are expressing their own vulnerability when it comes to mental health, but employees do not see, hear, or feel that vulnerability coming through, since only 30% of employees agree. At the same time, 74% of employers think employees are uncomfortable hearing about their colleagues' mental health, but only 31% of employees said it actually makes them uncomfortable. Now is Not the Time to Lose The High Performers In an increasingly uncertain economic environment, companies can't afford to lose their high performing employees. Making up a third of the global workforce, high performers can be described as highly engaged, deeply committed and able to do their job consistently well. When examining the high performers in the study, it found that they are working more hours and are even more productive than last year, but are also burnt out. Despite a reported high enthusiasm for their jobs (76%), more than half (53%) of these high performers report feeling burned out in their roles. The good news is that employees reported again this year they would be more likely to stay at a company that provides high-quality resources for them to care for their mental health. The Cost of Doing Nothing While part of the case for mental health benefits is a positive return on the company bottom line, 72% of employers fear that focusing on mental health could have a reverse ROI with employees working fewer hours in order to care for their mental health and being less available. The research shares that the cost of supporting employees' mental health is a fraction of the cost that a company will bear over the long run if its workforce doesn't have the appropriate mental, physical, and emotional resources to excel at work. The benefits of a whole, complete, and "well" workforce reach far beyond incremental productivity improvements. In fact, the impacts can be felt across talent acquisition and retention, belonging, performance, engagement, profitability, and long-term growth. Methodology In this study, Forrester conducted an online survey of 1,207 employees and managers ("employees") and 519 HR leaders and C-level executives ("employers") at organizations in the United States to evaluate the current state of mental health among employers and employees. Respondents were offered a small incentive as a thank-you for time spent on the survey. The study began in June 2022 and was completed in July 2022. About Modern Health Modern Health is the comprehensive mental health and wellness platform that combines the WHO well-being assessment, self-service wellness kits, a global network of certified coaches, and licensed therapists, all available in a single app. Modern Health empowers employers to lead the charge in acknowledging that mental health is just as important as physical health, destigmatizing the conversation, and increasing accessibility of mental health services for all. Founded in 2017, Modern Health incorporates evidence-based psychology principles and seamless technology to serve the needs of companies globally. Headquartered in San Francisco, Modern Health has raised more than $172 million from Founders Fund, Battery Ventures, Felicis Ventures, Kleiner Perkins, Afore Capital, MGV, Frederic Kerrest (co-founder of Okta), and 01 Advisors.

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HR STRATEGY, EMPLOYEE BENEFITS

Haystack's New Mobile App Unites Employees in the Office and The Field

Haystack | October 27, 2022

Haystack, the modern intranet company rethinking the employee experience, today announced the availability of its new mobile application on Android, iOS, and the mobile web. The mobile app was created to simplify the sharing of company knowledge no matter where staff are located, connecting all employees within an organization to the people, information, and resources they need to thrive. Unlike many mobile workplace apps, which are often poor substitutes for the full browser-based experience, the Haystack mobile app was built from the ground up to provide a consumer-grade experience for all employees within an organization. The app combines lightning-fast search, intuitive controls, playful experiences, and tasteful social features that foster authentic employee connections and engagement, even across distances. Additionally, Haystack offers no-code customization so businesses can personalize the app logo and interface to reflect their own branding making the mobile experience uniquely theirs. "Work is no longer a place, so we designed the Haystack mobile app to provide an easily accessible communication and information hub for employees, wherever they happen to be located, We're committed to building human connection and culture within organizations, as those are essential to staff wellbeing, performance, retention and ultimately, organizational success. Our team understands the unique challenges in fostering these elements among staff who don't have access to a desktop or operate in the field. Whether your company is hybrid, remote, or something in between, Haystack offers equal access to the crucial information teams need to perform their job." - Cameron Lindsay, Haystack Co-founder and CEO Brands such as BuzzFeed, Chime, Novo, and Everbridge use Haystack to unify the employee experience from onboarding to HR to documentation to internal communications, creating a collaborative and inclusive working environment. The platform features universal search capabilities and deep enterprise integrations with existing digital workplace tools such as Slack, Workday, Atlassian's Confluence, Google Workspace, and Microsoft 365. Haystack recently introduced a series of product innovations to transform the world of work. In August, the company released Haystack Connect, which leverages first-party employee-profile data to intelligently pair team members, cultivating deeper workplace connections and facilitating mentor-mentee relationships that support employee retention and growth. Earlier this year, Haystack introduced Secure Delivery, which keeps confidential internal communications internal and protects employees from accidentally sharing sensitive company information. The company also recently integrated with GIPHY, giving employees the ability to breathe extra life and humor into their posts and comments published in Haystack. About Haystack Haystack is the modern intranet company rethinking the employee experience. Mid-market and large enterprises rely on Haystack for secure internal communications, to share organizational knowledge, and to build community. Haystack was founded in 2019 by a founding team spanning Google, Snap, Cornerstone OnDemand, and PayPal. The company is headquartered in Los Angeles and backed by leading investors such as Greycroft, Coatue Management, Twitter co-founder Biz Stone, Adobe's Scott Belsky, Riot Games co-founder Marc Merrill, and BoxGroup.

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HR STRATEGY

Businessolver acquires Workterra to grow benefits technology footprint

Workterra and Businessolver | October 12, 2022

Businessolver®, the market leader in SaaS-based benefits technology and services, announced it has acquired Workterra, a fully configurable, easy-to-use benefits administration and enrollment platform. Workterra provides its diverse customer base with an intuitive, easy-to-use, cloud-based application which alleviates the complexities associated with benefits administration and compliance. With Workterra's flexible approach, their technology provides automated integration to carrier and payroll systems, creating a single-key, paperless approach for customers. This is combined with a proven team whose industry expertise and commitment to delivery produce superior customer service. "From day one, our mission with Businessolver has been to grow our business and delight our clients, and we are excited to extend that mission to Workterra and its customer base, With this acquisition, we are committed to delivering industry-leading innovation and benefits expertise to the service and product delivery for Workterra, bringing a renewed growth path to the technology and the people who support it. Additionally, we are excited for what will be accomplished by bringing together two organizations with a commitment to driving a thoughtful and empathetic culture in all we do." -Jon Shanahan, Businessolver CEO and President Joining forces with a market leader in benefits technology and services brings us full circle, back to our benefits roots, We are confident that Businessolver's investment in innovative technologies and dedication to customer service will lead to greater opportunities for our Workterra employees and customers, allowing us to grow our footprint with the HR and benefits space,said Ben Yomtoob, President of Workterra. Financial terms of the transaction were not disclosed. Citizens M&A Advisory and PJT Partners served as financial advisors and Sidley Austin LLP as legal advisor to CareerBuilder. Simpson Thacher & Bartlett LLP served as legal advisors to Businessolver. About Workterra Workterra is a fully configurable, easy-to-use benefits administration and enrollment platform built to simplify the growing complexity of benefits for HR and employees. Leading employers, brokers and carriers choose Workterra for its unmatched flexibility, robust reporting capabilities, and intuitive user experience as well as the personal service and support provided by dedicated benefits experts. Workterra's industry-leading technology, together with a comprehensive suite of administrative services, help clients deliver a personalized enrollment experience, reduce administrative burden and streamline data exchanges with the utmost accuracy and security. About Businessolver Since 1998, Businessolver has delivered market-changing benefits technology and services supported by an intrinsic responsiveness to client needs. The company creates client programs that maximize benefits program investment, minimize risk exposure, and engage employees with easy-to-use solutions and communication tools to assist them in making wise and cost-efficient benefits selections. Founded by HR professionals, Businessolver's unwavering service-oriented culture and secure SaaS platform provide measurable success in its mission to provide complete client delight.

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Spotlight

In an effort to build the best company possible, recruiters are constantly looking for the perfect, A-list candidate — known as a Pink Unicorn. But as you might imagine, this rare breed can be tricky to catch. Here, we look at how to entice — and hang on to— this sought-after prize.

Resources