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Lane 4 Management Group

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Lane4 are experts in people performance. Drawing on over 25 years’ experience of leadership development, our highly skilled team design and deliver bespoke programs in over 40 countries and in 18 languages to engage people in their development, create a sustainable shift in performance and truly change people’s working lives.

We work across leadership development, team development, culture change and large scale manager development. These topics can be delivered through a mix of face-to-face and digital methods.

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Q&A with Adrian Moorhouse, Managing Director at Lane4 Management Group

MEDIA 7 | June 19, 2020

Adrian Moorhouse, Managing Director at Lane4 Management Group won a gold medal at the Seoul Olympic Games in 1988 and was world number one in his event for 6 consecutive years (Swimming - 100m Breaststroke). He was awarded an MBE in 1987. He co-founded Lane4 in 1995. As the Managing Director at Lane4 following retirement from sport. He divides his time between designing and delivering programmes for organisations and developing Lane4’s own high performance environment. Adrian’s role centres around shaping Lane4 as a business and driving company growth whilst ensuring the maintenance of strong client relationships and the delivery of high quality products. MEDIA 7: What motivates you to get out of the bed in the morning? ADRIAN MOORHOUSE: I have always loved mornings. I started early morning training as a swimmer at about 11 years old. Because I was driven to succeed in my sport, I understood that training and committing to something required me to get up early, because that’s when the pools opened! My father had the kind of philosophy that rubbed off on me – find something you love, and work at it. In my role of Managing Director of Lane4, my motivation to get up in the morning nowadays comes from my genuine belief in what the company does. My drive comes more now from purpose, than it does from simply goal achievement. I think that has moved on from when I swam. I want to create a business that people love to work for, and that they think this is the best job they ever had. M7: You haven’t had an ordinary career, to say the least. Thousands know you for your many swimming achievements. Can you talk about winning a gold medal at the Seoul Olympic Games in 1988 and representing your country? What was your first thought when you saw your time? AM: Representing my country was always something I did with great pride throughout my career, b

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