Aprimo provides technology solutions for content, operations, and performance that enable enterprises to optimize their brand experiences and the resources they use to deliver them. Our platform gives enterprises the advantage by streamlining and governing all the behind-the-scenes activities – from ideation to distribution – involved in delivering exceptional brand experiences.

C-Suite On Deck

Ed Breault, Chief Marketing Officer at Aprimo is a marketer with over 18 years of industry experience. At Aprimo, Ed is responsible for the global brand and growth which includes all Paid/Owned/Earned media, Brand Experience, Product Marketing, Industry Marketing, Influencer Market...

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Q&A WITH ED BREAULT

aprimo | March 29, 2020

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MEDIA 7: What’s your superpower? ED BREAULT: I would say it’s applying the full spectrum of art and science that is required in marketing today. Not just left or right brained, but whole-brained strategy. Being human yet data-driven and really understanding numbers and (the right) metrics to make connections to business drivers. Add storytelling to that, so I can effectively communicate to my team, the CEO and CFO as well as my Board of Directors on those metrics, and connecti...

Read More

CORPORATE RECRUITERS SCORE HIGHEST IN JOB SATISFACTION, GLASSDOOR REPORTS

Glassdoor | January 15, 2020

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Corporate recruiters have the highest job satisfaction of any other position on Glassdoor's list of 50 Best Jobs in America for 2020. The rankings are based on a combination of satisfaction, available opportunities and salary. Based on Glassdoor data, corporate recruiters make a median base salary of $65,607; that, combined with openings and satisfaction put the job in the list's No. 37 spot. HR managers ranked higher overall, earning the No. 12 spot with a salary of $83,190 and more job...

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LINKEDIN: HOW SMALLER CITIES ELEVATE HIRING RATES AS ONE-INDUSTRY WONDERS

LinkedIn | January 14, 2020

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Various midsize metropolitan areas around the country sport hiring rates well above the national average due to a focus on "a single home-grown industry so robust it can be an enduring job magnet, all by itself," according to a Jan. 9 LinkedIn report. Healthcare dominates many, responsible for hiring growth in Kalamazoo, Michigan; Raleigh-Durham, North Carolina; Boston; Cincinnati, Ohio; and both Allentown and Erie, Pennsylvania. Meanwhile, Fayetteville, Arkansas, relies on retail for ...

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DRESSFORAUS: SUPPORTING DISASTER RELIEF EFFORTS FOR THE AUSTRALIAN WILDFIRES

eBay | January 14, 2020

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Australia is facing a devastating wildfire crisis that’s expected to continue over the next few weeks. To support our Australian family and friends in their disaster relief efforts, eBay Australia is hosting a special auction with actress Phoebe Waller-Bridge for a custom tuxedo she wore to this month’s Golden Globes awards ceremony. Phoebe wore the Ralph & Russo couture tuxedo as she accepted the 2020 Golden Globes award for Best Actress for her work on the hit TV show, “F...

Read More
news image

Q&A WITH ED BREAULT

aprimo | March 29, 2020

MEDIA 7: What’s your superpower? ED BREAULT: I would say it’s applying the full spectrum of art and science that is required in marketing today. Not just left or right brained, but whole-brained strategy. Being human yet data-driven and really understanding numbers and (the right) metrics to make connections to business drivers. Add storytelling to that, so I can effectively communicate to my team, the CEO and CFO as well as my Board of Directors on those metrics, and connecti...

Read More
news image

CORPORATE RECRUITERS SCORE HIGHEST IN JOB SATISFACTION, GLASSDOOR REPORTS

Glassdoor | January 15, 2020

Corporate recruiters have the highest job satisfaction of any other position on Glassdoor's list of 50 Best Jobs in America for 2020. The rankings are based on a combination of satisfaction, available opportunities and salary. Based on Glassdoor data, corporate recruiters make a median base salary of $65,607; that, combined with openings and satisfaction put the job in the list's No. 37 spot. HR managers ranked higher overall, earning the No. 12 spot with a salary of $83,190 and more job...

Read More
news image

LINKEDIN: HOW SMALLER CITIES ELEVATE HIRING RATES AS ONE-INDUSTRY WONDERS

LinkedIn | January 14, 2020

Various midsize metropolitan areas around the country sport hiring rates well above the national average due to a focus on "a single home-grown industry so robust it can be an enduring job magnet, all by itself," according to a Jan. 9 LinkedIn report. Healthcare dominates many, responsible for hiring growth in Kalamazoo, Michigan; Raleigh-Durham, North Carolina; Boston; Cincinnati, Ohio; and both Allentown and Erie, Pennsylvania. Meanwhile, Fayetteville, Arkansas, relies on retail for ...

Read More
news image

DRESSFORAUS: SUPPORTING DISASTER RELIEF EFFORTS FOR THE AUSTRALIAN WILDFIRES

eBay | January 14, 2020

Australia is facing a devastating wildfire crisis that’s expected to continue over the next few weeks. To support our Australian family and friends in their disaster relief efforts, eBay Australia is hosting a special auction with actress Phoebe Waller-Bridge for a custom tuxedo she wore to this month’s Golden Globes awards ceremony. Phoebe wore the Ralph & Russo couture tuxedo as she accepted the 2020 Golden Globes award for Best Actress for her work on the hit TV show, “F...

Read More

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Events

C-Suite On Deck

Ed Breault, Chief Marketing Officer at Aprimo is a marketer with over 18 years of industry experience. At Aprimo, Ed is responsible for the global brand and growth which includes all Paid/Owned/Earned media, Brand Experience, Product Marketing, Industry Marketing, Influencer Market...