'Employees need their leaders to be inspiring not simply managing,' asserts Jay Kuhns

Talent Management and HR Solutions for Effective Workforce Management
Jay Kuhns, a distinguished leadership coach and author of Unstoppable Power, shares his compassionate perspective on Human Resource leadership and how his blog, NoExcusesHR, sends a unified message about the core attributes of influential leaders and HRs from diverse industries. In this exclusive interaction with Media 7, Kuhns, also known as ‘Type A leader’ discusses his first book and much more.

Feedback needs to be provided constantly. This is another way leaders can demonstrate that they value the relationships they have with their team members.

Media 7: Hello Jay, thank you for your time! You have successfully executed various innovative strategies in your career. Which ones work the best in today’s world?
Jay Kuhns:
The world of work has changed dramatically post-pandemic. Leaders are facing the most pressure to respond to changing employee expectations across all industries. How leaders are supported will make all the difference.
Coaching leaders to move past the “safe decisions�� that have dominated leadership and help them understand that being high energy, accessible, and focused on their employees will make a huge difference. As I work with clients in many industries, this approach differentiates the effective leaders from those who simply watch from the sidelines. Employees need their leaders to be inspiring...not simply managing a department, function or team.

M7: Tell us something about your own leadership blog called NoExcuseHR.
JK:
My blog NoExcusesHR started as a small outlet for my thoughts on leadership. Over the past twelve years and nearly 1,000 blog posts it has become a consistent message around accountable leadership. My focus is to keep pushing leaders to be better on a daily basis.

M7: You are publishing your first leadership book. Please brief our readers about it.
JK:
My first book, Unstoppable Power, is focused on my three core elements of effective leadership: energy, risks and relationships. When leaders leverage these three essential behaviours, they will see their careers take off. Employees not only want these from their leaders, they need them. No one wants to follow someone who sits quietly away from the action, or who doesn’t make bold decisions or value the team. My book goes into detail on how leaders at any stage of their career can incorporate these behaviours into their leadership style and flourish.

Read more: Marketing and sales strategies should focus on customer’s needs,’ believes Carrie Missele


The data is very clear that diversity initiatives not only improve corporate cultures, they also positively impact the bottom line.

M7: Could you explain how the participation of employees and performance feedback affects the culture of the company?
JK:
Performance feedback is important; however, many organizations still believe that an annual appraisal is enough. This is so wrong! Feedback needs to be provided constantly. This is another way leaders can demonstrate that they value the relationships they have with their team members. Timely feedback tells the employees the leader cares about them.

M7: In your opinion how can diversity and inclusion boost a company's profits and workforce?
JK:
The data is very clear that diversity initiatives not only improve corporate cultures, they also positively impact the bottom line. This isn’t debatable any longer. The greater the diversity, the greater the success of the organization.

M7: What are the most effective ways of marketing and advertising for target audience in the HR industry? Please share your thoughts.
JK: 
Connecting with HR professionals around the world requires a contemporary approach. Digital tools, blogging, podcasting, networking through various apps from LinkedIn to twitter to Instagram and others are a good start. Reaching out to those you respect is also a terrific way to personalize the process. Don’t be afraid to reach out!

M7: What do you think an HR firm should do to promote its capabilities to prospective buyers in order to propel future growth, and where should they do it?
JK:
First and foremost HR firms should add value to clients. Without value, there is nothing else. From there, get comfortable telling your story. What does that mean? It could be video updates, fresh content regularly on your website, and leaders from the firm proactively leveraging social channels to distribute content. There is no limit to how you can share your successes…just don’t be shy. It’s okay to brag a little bit!

Read more: Q&A with Tara O'Sullivan, CMO at SKILLSOFT


Leadership is the greatest privilege and greatest responsibility in every organization.

M7: Shed some light on the importance of content to market HR services and products.
JK:
Think of content and your story. How will anyone know about you if you don’t tell them, Put an editorial calendar together of the important topics, company milestones, and success stories with clients and regularly share them! Having a content plan will make a huge difference.

M7: Describe how leadership is crucial for creating a better work environment even in difficult times?
JK:
For me, leadership is responsible for 95% of all corporate cultures. We hire, fire, set budgets, develop strategies, evaluate employee performance, etc. Leadership is the greatest privilege...and greatest responsibility in every organization.

M7: Daily job losses cause worry and risk aversion. So what advice would you like to give to our readers to stay motivated and keep learning despite the market's instability?
JK:
Market instability can either be a threat or an opportunity. What are you doing to improve your skills? How much time to do you invest in networking inside and outside your company? What new things do you want to learn? You make all of this happen, you simply need to get started! You can do it!

ABOUT IRI CONSULTANTS

IRI Consultants empower organizations to navigate workplace challenges, enhance employee engagement and productivity, implement effective communication strategies and manage labor relations in order to achieve their business and advocacy objectives. For more than 40 years, IRI Consultants have been focusing on maximizing existing strengths of organizations to develop long-lasting strategies for them. They have firsthand experience with the insecurity that accompanies a crisis and the unpredictability of contentious policy battles. They are prepared to not only assist organizations in responding, but also in emerging stronger than before.

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Spotlight

IRI Consultants

IRI Consultants

For over 40 years, IRI Consultants has empowered organizations to navigate workplace challenges, improve employee engagement and productivity, manage labor relations and implement effective communication strategies to achieve their business and advocacy goals. We are different from other consulti...

Events

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Talent Acquisition, Recruitment & Retention

The evolving approach to hiring

Video

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Workforce Management, HR Strategy

Sustaining diversity while driving business value

Video

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Talent Management, Talent Acquisition

Building Internal Talent Mobility: The New Business Imperative

Whitepaper

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Talent Acquisition, Recruitment & Retention

The evolving approach to hiring

Video

resource image

Workforce Management, HR Strategy

Sustaining diversity while driving business value

Video

resource image

Talent Management, Talent Acquisition

Building Internal Talent Mobility: The New Business Imperative

Whitepaper

Events