4 Powerful Examples of HR Data Analytics in Action

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Data Analytics Applications That Are Positively Impacting HR

Data analytics has some critical and timely applications in people management. According to SageHR, global data and business analytics revenues have grown by about 36% in just four years. The importance of HR analytics can be felt today more than ever in everything from attracting and onboarding talent to boosting employee morale.

Diversity, Equity, and Inclusion

It is possible to leverage HR data management to improve the diversity quotient of an organization. For example, companies can expand their candidate search with big data and present a clear picture of pay structures to uncover bias and create more diversity.

Training and Development

Skill gaps are a significant aspect of core HR responsibilities. Human resources analytics aims to dive deep into the organizational skill structure and draw insights that can help HR shape better learning and development initiatives.

“Now AI, blockchain, robotic process automation, and machine learning provide opportunities to leverage technology to improve efficiencies for organizations and the HR experience for individuals.”

- Scot Marcotte, Chief Technology Officer at Buck
 
In addition to these crucial areas of HR management, data analytics in HR is driving growth and transformation across the human resources landscape. Let’s look at some of the ways industry leaders are using it to impact key HR metrics.


Tackling Employee Turnover at HP

With over 300,000 employees, Hewlett-Packard (HP) could not afford to dismiss HR data analytics as part of its efforts to retain employees. A turnover rate of 20% wasn’t unheard of in the organization’s sales division. HP naturally aimed to increase the average amount of time people stayed.

Employees who leave an organization are leaving with their knowledge base, network, and even customers at times. For a company like HP, this means a loss of millions of dollars. With data scientists at the helm, the HR data analytics team took up the task of identifying employees who might be at risk of leaving. The exercise revealed several intricacies that would allow managers to build better retention strategies. For instance, if a promotion didn’t come with a significant raise, promoted employees were at a high risk of leaving. Siege reported that HP saved an impressive $300 million with data analytics in HR.


People Analytics at Every Step at Google

Google is the youngest firm in a league of industry leaders who attribute its success to having decades of history and reputation. Google owes much of its success to people analytics and data analytics in HR. The firm’s people analytics team reports directly to the VP.

With predictive analytics, Google identifies hiring problems like salespeople leaving the company if they haven’t gotten a promotion within four years. In pursuit of better retention, Google has also developed an algorithm to predict which employees will be difficult to retain. In addition, the search giant uses analytics to analyze rejected resumes, so no top-notch candidates fall through the crack. The company has used data analytics to compare the value of top performers versus average ones to enable HR leaders to make a business case for better resources to hire, retain, and develop talent.


Boosting Hiring Decisions with Facebook

“The great thing about data is that it gives you a comprehensive view of the organization. It’s just not possible to get this 360-degree look on our own for most organizations.”

- Alex Fink, VP of People Analytics and Workforce Strategy at Facebook

Social media has long been used by companies to supplement screening and background checks. But can a platform like Facebook be used to predict personalities and work performance? A study by Kluemper, Rosen & Mossholder thinks so. The hiring rate provided by participants based on Facebook profiles in this study predicted a manager-rated job performance of 8%. Although a standard personality test delivers a higher predictive value than this, studies have shown that multiple predictors like IQ tests, interviews, and personality quizzes contribute to the most accurate predictive models for future work performance. Adding a Facebook personality test might just be the edge needed to predict job performance.


Increasing Employee Retention at Nielsen

Organizations using HR data management and analytics have seen a major breakthrough in employee retention. Data analytics firm Nielsen was among the first to do that. One of its financial impact studies found that a percentage point decrease in employee attrition leads to a whopping $5 million drop in business costs. Guided by these statistics, Nielsen’s data analytics team succeeded in identifying 120 key employees at risk of leaving. By running multiple programs to arrest the retention rate, Nielsen was able to reduce employee attrition by two percentage points and save $10 million.


Conclusion: How Can Human Resources Analytics Continue to Be a Game Changer

The importance of HR analytics is undisputed. These examples clearly demonstrate the business case for using data analytics applications in HR and using them to predict performance, identify patterns, and eventually develop HR management strategies. It helps to identify negative patterns and course-correct work strategies to maximize resources.

From optimizing day-to-day HR operations to attracting top-notch talent to delivering a positive employee experience, HR data analytics is helping build agile HR processes.

Frequently Asked Questions


What are the areas of data analytics in HR?

HR data analytics include descriptive, predictive, diagnostic, and prescriptive analytics.

Who is responsible for HR data management and analytics?

As data grows in importance, the role of HR expands to include data analytics skills as an integral part of them. HR analysts typically use data to draw actionable insights.


What metrics are used to analyze HR data?

Key metrics like absenteeism rates, overtime expenses, training expenses per employee, productivity, and employee happiness are the most significant data points in HR.

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Hr Analytics

Top Books for Workplace Engagement: Leading Recommendations

Article | November 22, 2021

Explore the top books for workplace engagement with this insightful guide. Discover essential books for HR professionals designed specifically to enhance employee satisfaction and industry culture. Contents 1. Introduction 2. Top Constructive Books for Workplace Engagement 2.1 Employalty 2.2 Enhancing Employee Engagement and Productivity in the Post-Pandemic Multigenerational Workforce 2.3 Cultivating Culture 2.4 Beyond Human Resources Management Within Organizations 2.5 Excellence in People Analytics 2.6 People Strategy 2.7 People Operations 2.8 Employee Engagement: A Human Resource Management Perspective 2.9 Engaging Virtual Meetings 2.10 Ways to Build Employee Engagement 3. Key Takeaways 1. Introduction In today's changing work environment, fostering a culture of engagement and productivity is more critical than ever. With the challenges posed by remote work, multigenerational teams, and the constant quest for talent retention, leaders and HR professionals are on the lookout for strategies and insights that can drive commitment and excellence within their organizations. This article delves into top books for workplace engagement that offer innovative, practical, and research-backed approaches to enhancing workplace engagement. From igniting commitment among top talent to leveraging workforce data for strategic advantage, these reads provide a comprehensive toolkit for anyone looking to turn organizational culture into a strategic asset. Explore these talent management books to elevate organization's performance and employee satisfaction to new heights. 2. Top Constructive Books for Workplace Engagement Exploring effective strategies for boosting employee engagement is crucial for any organization aiming to enhance productivity and retain top talent. This section features the top books for workplace engagement that offer innovative insights and practical approaches to cultivating a motivated and committed workforce. Each selection provides leaders and HR professionals with the latest strategy and trends needed to foster an environment where engagement thrives. 2.1 Employalty Author: Joe Mull 'Employalty: How to Ignite Commitment and Keep Top Talent in the New Age of Work' is an exploration into the dynamics of the modern workforce. The book is an essential asset for companies trying to hold on to their best employees and maintain a culture of dedication in the face of rapid shifts in standards and expectations at work. These books serve as one of the most vital employee engagement books for recruiters and hirers, providing insightful guides for developing employee skills and abilities and thus empowering organizations to thrive amidst evolving workforce dynamics. Introduces the innovative concept of 'employalty' to describe the crucial intersection of employment and loyalty in the modern workplace. Offers actionable strategies to foster a sense of belonging, purpose, and fulfillment, enhancing employee engagement and loyalty. Highlights the importance of flexible work arrangements and inclusive leadership in adapting to contemporary workplace expectations. Provides insights into boosting productivity, fostering innovation, and improving retention rates in a competitive business environment. 2.2 Enhancing Employee Engagement and Productivity in the Post-Pandemic Multigenerational Workforce Authors: Bryan Christiansen, Angela M. Even The book 'Enhancing Employee Engagement and Productivity in the Post Pandemic Multigenerational Workforce' provides an insightful look at the complex opportunities and challenges that firms are facing post COVID-19. This book explores in depth the dynamics of a multigenerational workforce, exposing the unique work styles, attitudes, and preferences that each generation brings to the workplace. Provides an in-depth look at the multigenerational mix of today's workforce. Utilizes case studies and research findings to explore effective strategies for enhancing engagement and productivity. Provides practical examples and actionable strategies focused on addressing contemporary challenges such as remote work adaptation, flexible scheduling, mental health support, and career development opportunities. Emphasizes the importance of creating an inclusive and collaborative workplace culture that leverages generational differences as a strength. 2.3 Cultivating Culture Author: Brad Federman 'Cultivating Culture: 101 Ways to Foster Engagement in 15 Minutes or Less' is an essential, practical book for HR professionals who are committed to developing a lively and interesting workplace culture. This book is notable for its practicality; it provides a wide range of quick and easy to implement strategies for enhancing employee engagement that busy professionals may include in their everyday routines. Provides 101 quick, practical, and effective ways to improve workplace culture that can all be implemented in 15 minutes or less. Covers a wide range of activities, from setting up brief brainstorming sessions and mutual recognition programs to adding mindfulness exercises, thereby guaranteeing a fit for various organizational goals and preferences. Backs each strategy with research and real world examples, showcasing the tangible benefits of nurturing a positive workplace culture on employee satisfaction, productivity, and retention. Utilizes a user friendly format, making the advice accessible and implementable for a wide audience, including HR professionals, managers, and team leaders across all industries. 2.4 Beyond Human Resources Authors: Fernando Martín Alcázar, Natalia GarcíaCarbonell, Gonzalo Sánchez Gardey 'Beyond Human Resources: Research Paths Towards a New Understanding of Workforce Management Within Organizations' is creative work that explores opportunities in workforce management by going beyond conventional human resources concepts. By conducting multidisciplinary studies, the writers reveal the complex interactions that exist between people, groups, and the organizational ecosystem. This book advocates for a more complicated and comprehensive strategy, serving as a clear appeal to reconsider how employee behavior and performance are perceived in the corporate world. Questions the efficacy of conventional human resources methodologies, suggesting that they may not fully capture the complex realities of workforce dynamics. Utilizes interdisciplinary research from psychology, sociology, and organizational behavior to analyze the complex interactions that influence workplace culture and employee motivation. Introduces innovative research paths, including the exploration of social networks within organizations, the impact of organizational culture, and the role of individual motivations in shaping employee performance. Offers theoretical insights and empirical evidence to support the need for new frameworks in understanding workforce management. Discusses the potential transformative effects of technology on workplace relationships and the importance of emotions in organizational decision-making processes. 2.5 Excellence in People Analytics Authors: David Green, Jonathan Ferrar 'Excellence in People Analytics: How to Use Workforce Data to Create Business Value' demonstrates the revolutionary potential of people analytics in the commercial world. Renowned HR and people analytics professionals, the authors lay out a plan for incorporating data-driven insights into the foundation of HR procedures. They clarify how efficiently mined and processed workforce data can transform hiring, talent management, employee engagement, and performance assessment procedures from the perspective of real-world applications, eventually fostering organizational growth and innovation. Underscores the critical role of a data-driven approach in modern HR management, highlighting how analytics can inform strategic decisions and enhance organizational effectiveness. Presents practical strategies and best practices for leveraging workforce data, guiding readers through the intricacies of data collection, analysis, and interpretation. Features compelling case studies and examples from various organizations that have successfully implemented people analytics to optimize HR processes and drive significant business value. Explores the application of advanced analytics techniques, including predictive modeling and machine learning, to gain deep insights into employee behavior and forecast future workforce trends. 2.6 People Strategy Author: Jack Altman 'People Strategy: How to Invest in People and Make Culture Your Competitive Advantage' explores the critical role that culture and people play in ensuring organizational success. Using his extensive experience as an entrepreneur and business leader, the author offers a thorough framework for investing strategically in people and utilizing culture as a special competitive advantage. This book emphasizes how important it is for people's strategies to be in line with an organization's larger goals and core values. It also shows how this alignment may increase engagement, spark creativity, and improve overall performance. Advocates for the central positioning of people and culture within the strategic planning of an organization, highlighting their influence on long term success. Stresses the importance of integrating the hiring process, development, and retention practices with the aim of fostering a vibrant and productive workplace culture. Covers a wide range of people management aspects, from recruitment and performance management to learning, development, and employee wellness, offering a toolkit for creating a high performing team. Provides guidance on developing a culture that not only attracts but also retains top talent by promoting a sense of belonging and purpose. 2.7 People Operations Authors: Kevin Marasco, Tracy Cote, Jay Fulcher The book 'People Operations: Automate HR, design a Great Employee Experience, and Unleash Your Workforce' sets a new standard for the development of HRM. This study presents 'People Operations,' a cutting-edge approach that leverages technology, data analytics, and design thinking to completely transform conventional HR procedures. The authors present a strong argument for the transformation of HR into a key driver of corporate success, contending that adopting a more flexible, technologically advanced strategy may greatly improve productivity and the employee experience. Critiques conventional HR methodologies for being outdated and proposes a shift toward an agile, technology-enabled approach to HR management. Advocates for the central role of data-driven insights and automation tools in modernizing HR processes and improving employee engagement. Provides a wealth of practical examples and case studies demonstrating how companies can implement ‘People Operations’ to streamline HR functions and improve workforce management. Outlines actionable strategies for leveraging technology and data analytics across various HR processes, including recruitment, onboarding, performance management, and talent development. Emphasizes the importance of design thinking in creating a seamless and empowering employee experience, aimed at boosting engagement, productivity, and innovation. 2.8 Employee Engagement: A Human Resource Management Perspective Authors: Cam Caldwell, Verl Anderson An in-depth analysis of the fundamentals of employee engagement within the context of human resource management can be found in 'Employee Engagement: A Human Resource Management Perspective’. The book makes a strong case for how important engagement is to obtaining increased output, higher retention rates, and better organizational performance. With a background in psychology, management, and HR, the authors have used their knowledge to analyze the intricate factors that affect employee engagement and the critical role HR specialists play in developing an atmosphere where engagement succeeds. Investigates the comprehensive impact of employee engagement on key organizational outcomes, including productivity, retention, and overall performance. Provides an extensive analysis of the drivers of employee engagement, incorporating research and theories from psychology, management, and human resources. Covers a broad spectrum of HR practices and initiatives, from recruitment and onboarding to performance management and career development, emphasizing their significance in fostering engagement throughout the employee lifecycle. Offers practical examples, case studies, and actionable insights, equipping HR professionals with the tools and techniques necessary for measuring and enhancing levels of employee engagement. 2.9 Engaging Virtual Meetings Author: John Chen 'Engaging Virtual Meetings: Openers, Games, and Activities for Communication, Morale, and Trust' is a pivotal guide tailored for the new norms of remote work and virtual collaboration. This book emerges as an essential resource for leaders, facilitators, and anyone involved in orchestrating virtual meetings, offering a rich compilation of creative and practical activities designed to make online gatherings more dynamic, interactive, and successful. Provides a diverse toolkit of openers, games, and activities specifically crafted for enhancing engagement in virtual meetings. Offers detailed instructions and adaptable ideas for a wide range of exercises aimed at improving communication, boosting morale, and fostering trust among participants. Empowers facilitators to conduct virtual meetings that are not only productive but also enjoyable and motivating for all participants. Shares insights on how to kick start meetings with energizing activities, promote collaboration through interactive games, and strengthen team relationships with trust building exercises. 2.10 180 Ways to Build Employee Engagement Authors: Brian Gareau, Al Lucia 180 Ways to Build Employee Engagement: How to Maximize Your Team's Commitment, Effort, and Loyalty is a detailed compilation of strategies aimed at bolstering employee engagement within any organization. Drawing from their vast expertise in organizational development and human resources, the authors have curated a list of 180 actionable tips and practices to enhance the workplace atmosphere, ensuring employees feel valued, motivated, and loyal. Presents a comprehensive suite of strategies designed to foster a positive work culture, elevate recognition, streamline communication, and support employee growth and development. Each of the 180 ways is articulated with clarity, providing leaders and managers with tangible actions to improve employee engagement effectively. Emphasizes the importance of creating an environment where employees are encouraged to commit fully, exert their best effort, and remain loyal to the organization. The book is formatted for ease of use, allowing readers to quickly identify and implement strategies that align with their specific organizational objectives and challenges. 3. Key Takeaways Featuring a carefully curated selection of top books for workplace engagement, this article serves as a valuable resource for HR professionals, recruiters, and team leaders seeking to enhance employee engagement and foster stronger team dynamics. Looking ahead, embracing innovative approaches to engagement will be crucial for attracting and retaining top talent. By investing in continuous learning and leveraging the wisdom shared in these inspiring employee engagement books, HR professionals can stay ahead of the curve and cultivate environments where employees thrive, fostering a culture of inclusivity, innovation, and growth. Hiring managers and recruiters may effectively manage the changing world of employee engagement and team development with the help of these workplace engagement solution books.

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Listen and act: how to get employee experience management right

Article | December 27, 2021

As the science behind employee engagement evolves, it’s become clear just how much businesses can gain from a happy and involved workforce. From improved performance, to reduced attrition, increased revenue and even a better customer experience, employee engagement is at the heart of business growth. Given these benefits, it’s no surprise that the role of HR departments is moving beyond just managing people and towards managing experiences.

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5 Things HR Can Do To Improve Employee Output

Article | June 21, 2022

Employees are companies most valuable asset – Without the talent, knowledge and expertise those employed bring to an organisation, it’s safe to say that the business world would be a very different landscape. Human Resources is often held responsible for owning the employee value strategy, where we’re now embracing tremendous improvements in how the value that employees bring, can be achieved. Here we’ll explore how data analysis, learning & development, employee engagement, 360 feedback and flexibility all offer a significant opportunity to improve employee output within every organisation in 2020.

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6 Reasons To Invest In Employee Onboarding In Your Organization

Article | February 10, 2020

You never get a second chance to make a first impression. This holds particularly true when it comes to employee onboarding. It's a new hire's introduction to the organization and the experience has a significant impact on employee retention. Unfortunately, that's why it's rare to see many employees with years of tenure. Research by Future Workplace found that 91% of Millennials expect to stay in a job for less than 3 years. Companies lose 25% of all new employees within the first year, according to SHRM, but almost 70% of employees are more likely to stay with a company for 3 years if they experienced great onboarding.

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ADP® Assist with Generative AI Features Makes HCM Decisions Easy, Smart and Human

ADP | February 02, 2024

ADP®, a leading global technology company providing human capital management (HCM) solutions, announces the availability of ADP Assist, a cross-platform solution powered by generative AI (GenAI). ADP Assist enhances HR productivity, aids decision-making with data-driven insights, and streamlines day-to-day tasks for practitioners, managers, employees and executives with simple, human-like conversations. It harnesses the power of ADP's unparalleled data and expertise along with GenAI to simplify the world of work. ADP Assist builds on ADP's current AI capabilities and is currently in early release with some ADP clients today with a planned rollout for all clients. "For 75 years, ADP has been at the forefront of payroll and HR innovation. With ADP Assist, we're providing an intelligent platform that simplifies HR tasks, leaving time for people leaders to be more strategic," says Maria Black, president and chief executive officer of ADP. "It's not just another technical solution; it's a comprehensive experience that combines ADP's unmatched HCM dataset and expertise to empower HR professionals, leaders and employees." Data Drives Innovation Data is at the core of all ADP products and solutions, informing and driving ADP's approach to innovation and AI technology. ADP has the industry's largest and deepest HCM dataset with over one million clients spanning 140 countries and 41 million wage earners globally. ADP's extensive and unique dataset is used to train ADP's AI to anticipate what users want and need. ADP Assist turns unmatched data into highly credible and actionable insights so that clients can make smarter decisions. Easy, Smart and Human "In a constantly changing workplace, innovation must keep up and meet people's real-world needs," says Sreeni Kutam, president of global product and innovation at ADP. "ADP Assist is the next step in our vision to create an HR ecosystem that is not only efficient but empowers employees and HR professionals alike. We've created a platform that understands the complexities and dynamics of modern HR management and offers smart, user-centric solutions. And, as always, we are committed to the secure and ethical use of data to support these technologies." ADP Assist seamlessly integrates with ADP products across multiple ADP platforms. It anticipates what users want and proactively delivers actionable insights in plain language. Using an intuitive, conversational interface, ADP Assist provides valuable and contextual insights which touch every aspect of HR – payroll, time, talent, benefits, recruitment, analytics, reporting and compliance. ADP's portfolio of currently available GenAI- and AI-powered tools deliver the following capabilities Easy payroll. ADP Assist validates payroll information. It checks for payroll anomalies and uses GenAI to identify and help resolve missing tax registrations and answer questions by drawing on ADP's large, up-to-date dataset of compliance information. This saves HR effort and helps clients to ensure employees are paid accurately and on time. Smart analytics. ADP Assist uses GenAI to dramatically simplify report creation by understanding context and generating insightful reports in an easy-to-understand format. HR practitioners and leaders can easily access internal, national and global workforce data from ADP's deep HCM dataset to analyze compensation, turnover, candidate profile relevancy and talent market insights. Human insights. Intelligent and AI-based HR support for employees and clients can anticipate and solve common employee problems across HR, payroll, time and benefits. This reduces frustration for employees and eliminates certain low-value tasks for managers and HR practitioners. ADP Assist can send personalized, proactive notifications to employees on their mobile device or desktop to help resolve HR issues quickly, keeping them productive. AI-powered conversational interface makes it easy for employees to get the information they need without involving HR. Search by Intent. The RUN Powered by ADP payroll and HR solution features an omni search bar that understands intent behind the search terms and uses GenAI to mine ADP's deep knowledge base to deliver easy-to-use and effective content. "In the age of AI, the better the data, the better the artificial intelligence," says Holger Mueller, vice president and principal analyst for Constellation Research, Inc. "ADP is uniquely well-positioned in the field of HCM vendors given the breadth and depth of its data. ADP is using that data to make AI more human, focusing on customer success in a worldwide space. This really makes a difference not only for HR practitioners but for leaders and employees." About ADP Designing better ways to work through cutting-edge products, premium services and exceptional experiences that enable people to reach their full potential. HR, Talent, Time Management, Benefits and Payroll. Informed by data and designed for people.

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Employee Benefits

Reperio Health Partners with Springbuk in Innovative New Health Intelligence Marketplace for Employers and Benefits Advisors

Springbuk | January 23, 2024

Reperio Health, the only provider of at-home and onsite biometric screenings with instant results, announced a strategic partnership with Springbuk, the leading health intelligence platform for employers and benefits advisors. By integrating Reperio’s full service biometric screening experience with insights from the Springbuk Activate partner marketplace, the solution will enhance healthcare outcomes through data-driven insights and personalized care. The Springbuk Activate marketplace matches employers with possible partners based on their population's health needs or risks, showing them potential opportunities in savings and program engagement – all in one place. "Reperio's innovative at-home and onsite health screening services bring convenience and timeliness to our employees,” said Joy Powell, CEO of Springbuk. “The instant results and metrics-driven insights empower our employer and broker clients and their members to take control of their wellness, marking a significant shift towards preventive care." Reperio worked with Springbuk to develop a customized “card” within the Springbuk application that identifies the number of members in the employer’s population who may qualify for Reperio’s annual biometric screening program and a 12-month savings opportunity estimate based on assumptions of program success. “We are excited to partner with Springbuk to offer their members an integrative, secure and easy-to-use biometric health screening kit,” said Travis Rush, CEO and co-founder of Reperio Health. “It’s our expressed intent to help them — and thousands of others — prioritize their preventive health with actionable insights. We’re proud to be in a collaborative effort to do just that.” About Springbuk Springbuk is a leading-edge health analytics intelligence platform that empowers employers and consultants to sharpen their benefits strategy, advance employee health, and contain costs. The innovative solution offers deep analytic insights, allows data-informed decision-making, and provides curated action steps and strategic direction to maximize return on employee benefit investments. About Reperio Health Reperio Health is the only provider of at-home and onsite comprehensive health screenings with instant results. An innovation in preventive care, Reperio’s patented technology pairs a mobile app with FDA-cleared devices, bringing a consumer-grade experience to biometric screenings. The solution modernizes the costly and inaccessible screening processes deployed today and reaches every corner of the healthcare industry—including employers, providers, payers and more. Clients are empowered by metrics-driven insights and HIPAA-compliant data integration to bolster their wellness, benefits and population health management offerings.

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